Effective Date: May 7, 2026
Welcome to the Boise Business Directory (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring a transparent, secure experience on our platform. The Boise Business Directory is built on the principle of connecting Treasure Valley residents directly with trusted local businesses, with zero middlemen.
This Privacy Policy explains how we collect, use, and protect your information when you visit our website (boisebusiness.directory) and use our services.
1. The Information We Collect
We collect information to provide a better, more functional experience for both consumers and business owners.
A. Information You Provide to Us
- For Consumers: When you use a “Request a Quote” or contact form on a business’s profile, we collect the information you enter (such as your name, email address, phone number, and project details).
- For Business Owners: When you claim a free listing, upgrade to an Authority Profile, or purchase a VIP Community Billboard ad, we collect your business contact details, billing information, and account credentials. (Note: Payment processing is handled securely by third-party processors; we do not store full credit card numbers on our servers).
B. Information We Collect Automatically
When you visit our site, we may automatically collect standard data to help us improve the directory, including:
- Device and Usage Data: Your IP address, browser type, operating system, and the pages you visit on our site.
- Tracking Data: We use UTM parameters and analytics tools (like Google Analytics) to track the performance of our site and the traffic we send to our listed businesses.
2. How We Use Your Information
We use the data we collect strictly to operate, maintain, and improve the Boise Business Directory. Specifically, we use it to:
- Connect You With Local Pros: When you submit a lead form on a business profile, we use that data for the sole purpose of sending it directly to that specific business.
- Verify Local Businesses: We use business contact information to manually verify that listings are legitimate, locally owned Treasure Valley businesses.
- Process Transactions: To manage billing for premium profile upgrades and digital billboard sponsorships.
- Send Important Updates: To communicate with business owners about their profiles, send our monthly deals newsletter to subscribers, or respond to customer service inquiries.
3. How We Share Your Information (And What We DON’T Do)
Our Core Promise: We do not sell your personal information or intercept and sell your contact requests as “shared leads” to multiple competitors. We only share your information in the following specific circumstances:
- Directly to the Business You Choose: If you fill out a contact form on a specific local business’s directory profile, your information is sent directly to that business so they can assist you.
- With Essential Service Providers: We share necessary data with trusted third-party vendors who help us run our website (e.g., website hosting, email delivery services, secure payment processors). These providers are restricted from using your data for their own marketing.
- For Legal Compliance: We may disclose information if required to do so by law, or to protect the rights, property, or safety of the Boise Business Directory, our users, or others.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device that help us remember your preferences, understand how you use the directory, and ensure our site runs smoothly. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some features of our directory may not function properly.
5. Third-Party Links
The primary function of the Boise Business Directory is to link out to other locally owned businesses. Once you click a link to leave our site and visit a local business’s website (or a local government portal), you are no longer governed by this Privacy Policy. We are not responsible for the privacy practices or the content of third-party websites. We encourage you to read the privacy policies of any site you visit.
6. Data Security
We take data security seriously and implement reasonable technical and organizational measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, please be aware that no method of transmission over the internet or electronic storage is 100% secure.
7. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page and updating the “Effective Date” at the top.
8. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the data we hold, please contact us:
Boise Business Directory Powered by John Walker Digital
- Website: boisebusiness.directory/contact